I aim to analyze the roles that both process and purpose play as crucial elements in the success of entertainment experiences.
By conducting a comparative analysis of production scopes, post-event feedback, and interviews, the goal is to identify quantifiable factors that can predict the likelihood of successful development and sustainability of new entertainment experiences.
This thesis intends to serve as a resource for bridging the communication gap between project managers and producers in evaluating the early potential of events or productions. This analysis will offer a common framework in knowledge and language for balancing the practical processes of event creation with the essential purpose and spirit needed for a successful outcome. Ultimately, this paper could function as a guidebook for project managers transitioning into creative producing roles or those searching to better understand the importance culture and spirit has on logistics and planning by connecting the distinct yet complementary aspects of each: process and purpose.
